Fairfield BMW have continued their partnership with Blues for the 2020/21 season, with their branding shown across the East Stand and other areas of the stadium to further strengthen the relationship.

Rhys Ellingham, Head of Commercial said: "We have had a great relationship with Fairfield BMW since bringing them on board four years ago and we are excited to further grow the partnership moving forward.

“Being one of the leading car retailers in the area we are delighted to continue working with Fairfield BMW in the local community and we are grateful for their continued support during these times."

The family-owned business already plays an active role in the community supporting local schools, youth football clubs and charities.

Peter Dodson, Head of Business at Fairfield BMW said: “Playing an active part in supporting local organisations is something we are extremely proud to be able to do. I felt it was especially important during these extraordinary times to once again stand shoulder to shoulder with the club and support them and the brilliant Blues fans in doing our bit.

"Come on you Blues!"

For more information on Fairfield BMW click here.