A message from Elite Group UK/Hummel regarding kit sales & delivery updates...
"Due to the late addition of Southend to our portfolio and the COVID restrictions, we have only been able to get 30% of the retail stock orders delivered so far.
"The new kits have been extremely popular and the unprecedented demand on pre-orders for them has outstripped the stock supplied so far, so we now have a shortage. The fans who were expecting to receive their order w/c 7 September as originally stipulated on our online store will possibly now not receive their order until around w/c 12 October.
"We have another 30% coming by air which is at the decoration facility and should be available next week but the remaining 40% by sea is not due to dock until 5 October.
"These will still need to go to the decoration facility to have the sponsor applied and then go to our warehouse before we can get any stock out to store or fans.
"Elite Group UK apologise for the inconvenience caused but in these unprecedented times, overseas deliveries are naturally delayed due to COVID restrictions."
As the club’s technical kit provider, the shop is a separate entity to the club and any questions raised would need to go direct to Elite Group UK.
For an update on your order please fill in the ‘contact us’ page on the shop website here: https://www.southendutdstore.com/page/contactus.html
This is the only place that has information on your order and can provide a swift update.