Pre-order the new Southend United shirts for the 20/21 season in our first partnership with hummel.
The brand new Southend United/Hummel shop website is now live and you can pre-order the Hummel kits.
Hummel have made a splash with their first Blues home shirt which features a wave pattern denoting our seaside town, the famous Hummel chevrons on the sleeves along with the 1906 and Saxon seaxes logo on the back of the collar.
It is accompanied by navy shorts and white socks with 'SUFC' stitched on the socks.
The sky blue away shirt takes inspiration from the 1995/96 Beaver produced home kit, mirroring the diamond shaped pattern.
It is accompanied by black shorts and socks with the sky blue trim on the famous Hummel chevrons situated on the side of the shorts and the ‘SUFC’ stitching on the socks.
Over the coming weeks more items will be added to the shop website including training wear, lifestyle range, accessories and much more.