What's in the programme ahead of Saturday's game?
We launch our new look Blues match day programme against West Ham United on Saturday, for our first home pre-season friendly at Roots Hall – designated as our #SeaOfYellow game.
David Worrall stars in our big interview, with the winger discussing his summer, hopes for the season, setting targets and goldfish!
We also spoke to record-breaking Brian Dear, who reflects on his time as a Hammer and working for Southend United.
Another Brian, journalist Brian Jeeves looks back on the Hammers' season in 2014-15 and discusses high expectations for the east London side this coming season.
The boss Phil Brown and skipper John White have penned their exclusive columns, and we also delve into the careers of new signings Anthony Wordsworth and David Mooney.
All this and much more in our 32-page programme, priced at just £2!
You can purchase your copy from one of our programme sellers around Roots Hall on Saturday.