Commercial Director appointed at the Blues.
Southend United are pleased to announce that Danny Macklin will be taking the newly created position of Commercial Director at the Club.
Danny is experienced in the field and has worked in sport previously with Essex County Cricket Club for a number of years most recently as Commercial Director.
Danny is pleased to be linking up with the Blues’ Commercial department, following promotion to League 1 and is aiming to develop and expand commercial opportunities for the Club.
“I am very much looking forward to joining Southend United Football Club as Commercial Director in mid-September,” Danny began.
“Having gained seven valuable years of Commercial and Marketing experience with Essex County Cricket Club I look forward to applying that approach to help the Blues identify their full potential both at the current Roots Hall Stadium and with the exciting new ground development.
“I would like to sincerely thank the staff, players, committee, members, supporters and sponsors at Essex who also have an exciting re-development programme to look forward to.
“The potential of Southend United is very evident and with the growth in business and the increase in visitors to the area I join at an exciting time.
“There is certainly a feel good factor which stems from the success at Wembley in May which I hope the Commercial Department and the Club as a whole can build upon to unite the community and businesses of the area.”